Jan 1 2011

Irvine, CA (January 2011) — The 2011 Fresh California Avocado season has arrived.  For discriminating foodservice operators and their customers, the wait is over.  Look for ripe and flavorful Fresh Hand Grown in California Avocados in the market from March through September.  During this time, operators can rely on California Avocado growers and packers to deliver the premium quality fruit that diners expect and enjoy.

To plan exciting new dishes that showcase Fresh California Avocados’ nutty taste and rich, smooth texture, browse through the California Avocado Commission’s foodservice recipe collection on CaliforniaAvocado.com/Foodservice.  While on our site, request one or all of the California Avocado Commission recipe collections—the Culinary Companion CD, and Magic of the California Avocado, The Foodservice Menu Guide and Too Hot Not To Be Cool brochures—or call 800-370-3782.

About the California Avocado Commission
Created in 1978, the California Avocado Commission strives to increase demand for California Avocados through advertising, promotion and public relations, and engages in related industry activities that benefit the state’s 6,000 avocado growers. The California Avocado Commission serves as the official information source for California Avocados and the California Avocado industry. For information about Fresh California Avocados, visit CaliforniaAvocado.com/Foodservice, become a fan at Facebook.com/CaliforniaAvocados and follow the California Avocado Commission on Twitter at Twitter.com/CA_Avocados.